Occ crisis management
Next-generation led signal
Green seltrac cbtc
Integrated workstation
Etcs level 2 on-board system
Multi-capability bus stop
Web bus stop
Dream gate
Business analytics
Viewtrac
Maintenance centre
Intelligent asset management
14 | 09 | 2012

WEB BUS STOP

Smartphones bring real-time information to life
 

A growing number of cities are investing in real-time passenger information systems. But distributing this information can be an expensive business – especially on large transport networks.

Information made easy

Thales’ web bus stop is a low-cost solution that requires no technical equipment. Instead, each bus stop is supplied with a unique QR (quick response) code or NFC (near field communication) tag. 

To access information, all travellers need to do is capture the QR code or swipe the NFC tag with their smartphones. This opens a location-specific web resource via the phone’s browser to display the arrival times of the next buses due at the stop.

 

The web bus stop is a
win-win solution

 

The system is already being used successfully in the city of Marseille in the south of France.

By providing extra QR codes or tags, operators can easily provide access to additional web services for passengers, including ticket sales and local tourist information. Web resources are triggered automatically – either optically or by wireless – so there is no need to type in a URL or location data.

Power to the passenger

With smartphone penetration rates now heading for 50%, the mobile internet creates huge new opportunities for transport operators to engage with passengers and deliver new services. The web bus stop is a win-win solution – allowing transport operators get more out of their existing infrastructure and meeting new passenger expectations at the same time.


WEB BUS STOP AT A GLANCE
• Instant real-time information – via QR codes and NFC tags
• Meets passenger expectations – with easy smartphone access
• Delivers connectivity – no extra hardware required

 

 

 

 

Printable version [PDF]
Copyright Thales 2012

Design & Production: L. Coriou / Viewniverse Studio
Executive Production / Project Direction: N. Vidal / Zeugma

Website

Design, information architecture: L. Coriou
Webdesign, layout: A. Peranovich
Project managers: J. Lucas / J. Guivarc'h
Development: B. Coriou / JR. Lesueur
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Films

Interviews: N. Vidal
Broadcast teams:
- Portugal: A. Privat / J. Lucas
- Germany: M. Guiraud / J. Lucas
Post production, Motion Design, 2D FX: M. Guiraud

Articles

Writer: J. Coutts